Introduction
Therapist Los Angeles, a mental health counseling center, approached us to build a new website from scratch. The objective was to create a user-friendly platform that effectively communicated their services and values, and was optimized for SEO and speed.
Design Phase
The design phase began with a detailed understanding of the client’s requirements and the target audience. Using Figma, a cloud-based design tool, we sketched out a design concept that was both aesthetically pleasing and user-friendly. We focused on creating a clean, minimalistic layout that highlighted the services offered by Therapist Los Angeles.
The design was created with SEO principles in mind, incorporating relevant keywords naturally within the content, and using meta tags and headers appropriately. We also ensured that the design was mobile-friendly, as many users would likely access the website from their smartphones 2, 3.
Development Stage
The development stage involved converting the design into a functional website. We chose WordPress for the CMS due to its flexibility and ease of use. We developed custom plugins to add unique features to the website, such as the appointment scheduling system.
We also set up the Simple Mail Transfer Protocol (SMTP) for the email function of the website. This enabled the website to send emails, which is a crucial feature for a counseling center where communication between therapists and clients is vital.
Deployment to Production Site
Once the design and development phases were completed, we transferred the website to the production site. This involved uploading all the website files and setting up the hosting environment. We ensured that the website was fully responsive and compatible with different devices.
Speed Optimization
To ensure the website loaded quickly, we carried out a comprehensive speed optimization process. We compressed images, minified CSS and JavaScript files, and leverage browser caching. We also optimized the website’s database queries and made use of a Content Delivery Network (CDN) to distribute the website’s resources globally 5.
SEO Optimization
We also implemented several SEO strategies to improve the website’s visibility in search engine results. We optimized the meta tags, URLs, and content to include relevant keywords. We also ensured that the website was mobile-friendly and loaded quickly, both of which are crucial factors in Google’s ranking algorithm.
Results and Impact
The new Therapist Los Angeles website is now live and serving its purpose effectively. With its user-friendly design, optimized performance, and robust SEO capabilities, the website provides a great online presence for the mental health counseling center. This project showcases our ability to build complete, SEO-friendly websites from scratch.
Hosted Site url: https://therapistlosangeles.com/